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What Does an AI Transition Strategist Do?
What Does an AI Transition Strategist Do? (And Why Your Company Needs One) An AI Transition Strategist…
You Are Not the Consumer: Why Executive Opinions Are the Worst Metric for Customer Truth
The Delusion of Expertise Picture this: A CEO slams their fist on the boardroom table. “This ad…
How To Determine an Appropriate Marketing Budget For Your Business
Determining an appropriate marketing budget is crucial for ensuring that your marketing efforts are both effective and…
How To Determine Your Marketing Mix (7Ps)
The Marketing Mix, often referred to as the 7Ps, is a set of controllable marketing tools that…