Over 10 years we help companies reach their financial and branding goals. Maxbizz is a values-driven consulting agency dedicated.




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                               Agile Sprint Methodology

As a fractional CMO, we divide the problem sets in sprints – a set framework of tasks that are realized over a set period of time. This is done to compress the timelines for solving your company’s most pressing challenges. The purpose of each sprint is thoroughly explained to your leadership team ensuring that there is a clear understanding of the problems to be solved and the time it will take. Each is individually priced as a stand alone service.

Each sprint cycle builds upon the previous one and brings more of our team’s expert knowledge into action. We bring a team of partners capable of executing a wide range of creative executions, campaigns, and more. This is paired with our team’s leading-edge expertise in campaign measurement, data usage, and analytics tracking to create an environment of accountability and order for the new direction.

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Sprint 1 – Audit Operations

Sprint #1 is to conduct a thorough marketing audit. This analysis will uncover the recent past, and current marketing operations, their successes or failures, how they were achieved, and the marketing stack used.

  • Product Offering & Placement
  • Brand Evaluation
  • Messaging Audit
  • Audience Segmentation
  • Campaign(s) Audit
  • Martech Review
  • Human Capital Audit
  • Capital Resource(s) Review

Average Sprint Timeline – 30 days

Sprint 2 – Strategic Planning

Sprint #2 Our F-CMO team crafts a marketing strategy centered around revenue operations. These strategies identify the most appropriate audience segments, the most effective messaging to engage, the most likely channels to engage, and the strategies necessary to help them through all stages of the customer journey and buying process. This sprint streamlines collaboration across marketing, business development, and product teams while optimally allocating financial and production resources to meet set goals.

  • Brand Refresh
  • Messaging Development
  • Goals, KPIs, Measurement
  • Campaign Design
  • Martech Architecture 
  • Human Capital Mapping
Average Sprint Timeline – 22 days
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Sprint 3 – Plan implementation

Sprint #3 Once Senior Leadership has approved the strategic and tactical plans developed in Sprint #2 our attention is focused on implementation and execution. We can lead the orchestration and execution of a either an existing internal marketing team or a fractional marketing team to scale growth rapidly.

  • Branded & Campaign Assets Created
  • Campaign Funnels Activated
  • Analytics & Tracking
  • Marketing>Sales Kickoff

Average Sprint Timeline – 60 days

Sprint 4 – Nail It And Scale It

This last sprint recalibrates the transition work, planning, and execution completed in the previous three sprints into a 9-18 month growth plan thus ensuring as the Fractional CMO relationship comes to a close that you have not only the successful turnaround of your marketing and business development operations to lean on, but a clear understanding of how to keep your marketing and revenue growth heading in the right direction. 

  • Human Capital Growth Plan
  • 9-18 Month Scale Roadmap
  • Strategic Review Formula

Average Sprint Timeline – 15 days*

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Additional Services

Our Team Can Support
Your Team In Many Ways

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Fractional Marketing Director

Don't have a marketing leader to execute the tactical operations? No problem. A Fractional Marketing Director can fill that gap during Sprint.

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Fractional Creative & Marketing Team

If your internal marketing deportment has gaps in creative executions such as graphic design, video production, campaign builds, analytics & reporting a Fractional C&M Team can seamlessly adjust to your needs.

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Fractional CMO

Companies need marketing leadership to grow and prosper. A Fractional CMO gives you knowledgeable marketing leadership to develop, implement and execute a marketing plan.

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