Writing media content for a blog, Facebook post, or crafting clever tweets that cause a prospective client to reach out to you can be a difficult task. One needs to account for the tone, timing, and an effective call-to-action. Yet, most professionals report that the effectiveness of their social media campaigns is difficult to measure […]
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Entries by wrgould3
Many marketing professionals question the benefits of producing press releases in 2015. Further, there is a question about using a free service to distribute a PR that doesn’t achieve placement in major media outlets. Yet, press releases still can play a valuable role in a company’s overall media and marketing strategies. To Continue Reading Click […]
We all lead with it. It is what we have always done. We trot out a glossy overview of past performance numbers and start talking. But make no mistake. Past performance reports are only useful after a client has already answered the unconscious questions “why change what I’m currently doing?” and “why should I change […]
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- What is The Value of Being on Page 1 of Google?June 2, 2015 - 8:06 pm
- To Outsource Or To Not Outsource: there really isn’t a questionFebruary 12, 2015 - 6:16 pm
- Buying Process: You don’t find us. We find you.February 11, 2015 - 9:18 pm
- 4 Reasons Financial Advisors Need a Digital Marketing StrategyFebruary 3, 2015 - 9:51 pm
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